# Overview

> Transform your app into a valuable solution for millions of visual developers and marketers.

<img src="https://files.buildwithfern.com/https://webflow.docs.buildwithfern.com/68385adae702610984f3eb063700cc8a249ea553d351460b31dea25e8121cf55/assets/images/4ca6539-Screenshot_2023-08-21_at_3.13.12_PM.png" alt="Marketplace Banner" />

## Welcome to the Webflow Marketplace

The Webflow Marketplace connects developers with a global community eager to build better, faster, and smarter. By publishing your app, you can reach millions of users and help shape the future of visual development.

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## Getting started: Developing for the Marketplace

* **[App Guidelines](/apps/docs/marketplace-guidelines):** Follow the safety, quality, and design standards for a smooth submission and approval process.
* **[Submitting your App](/apps/docs/marketplace/submitting-your-app):** Use the step-by-step process to submit your app for review.
* **[Listing your App](/apps/docs/marketplace/listing-your-app):** See how your app will appear in the Marketplace and what content to include.
* **[Marketing your App](/apps/docs/marketing-your-app):** Learn how to showcase your app to the Webflow community.

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## App visibility: Public vs. private

When you publish your app, you can choose to make it public or private:

* **Public apps** are listed in the Marketplace and discoverable by all users.
* **Private apps** aren't listed publicly. You control who can install your app by sharing a direct install URL. [Learn more about private apps](/apps/docs/private-apps).

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## User testing before publishing

Want to test your app with a small group before going live? You can:

* Request to add up to **5** test users by emailing [developers@webflow.com](mailto:developers@webflow.com?Subject=Request%20to%20add%20test%20users%20to%20my%20app) with their Webflow emails.
* Once added, share your app’s install URL so they can try it out.

For full details, see [Testing and managing private apps](/apps/docs/private-apps).

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## FAQs

<Accordion title="Do I have to publicly share my app on the Marketplace?">
  No. You can publish your app as a **private app** and control who can install it. Select the **"Private"** option in the "Marketplace Visibility" section during submission. All private apps are reviewed just like public apps. [Learn more about private apps](/apps/docs/private-apps).
</Accordion>

<Accordion title="Can I update my app after it's been published?">
  Yes. You can submit updates at any time. Updates go through the same review process as your initial submission. Use the "Submit an App" form and select "App Update" as the submission type.
</Accordion>

Have questions about submitting or testing your app? Reach out to the Webflow [community](https://forum.webflow.com/) or [support team](mailto:developers@webflow.com). We’re here to help you succeed in the Webflow Marketplace.