# Listing your App

> Learn how to create an effective listing that showcases your app's value to potential users.

## Where users find your app

Your app appears in two key locations:

1. **Webflow Marketplace** - The primary discovery hub where users browse and explore apps
2. **Apps pane in the Webflow Designer** - Where users can search and install apps while building

<Tabs>
  <Tab title="Marketplace">
    Marketplace listing

    <Frame>
      <img src="https://files.buildwithfern.com/https://webflow.docs.buildwithfern.com/13e955b90cc97ad83736bc3ee55c26ceafec4c833349960c20cd518dea129d58/products/assets/images/app-listing-marketplace.png" />
    </Frame>

    ### App detail page

    When users click on your app in the Marketplace, they will see the app detail page. Here, you can additional information, including a long description, screenshots, and other information.

    <Frame>
      <img src="https://files.buildwithfern.com/https://webflow.docs.buildwithfern.com/42b20390510a3b8ded5422f8dc21523a7b88a7ea7c4f86770e0c6cb383520a9c/products/assets/images/b312409-App_Profile_Anatomy.png" />
    </Frame>
  </Tab>

  <Tab title="Designer">
    <img src="https://files.buildwithfern.com/https://webflow.docs.buildwithfern.com/d7941bcf6ec4fd84fe9170f95a955f91dafee62b2b8c9c163aa812704fd1a68f/products/assets/images/app-detail-designer.png" />
  </Tab>
</Tabs>

## Required assets

### Essential information

| Asset                | Requirements          | Tips                                   |
| -------------------- | --------------------- | -------------------------------------- |
| App name             | Max 30 characters     | Keep it clear and memorable            |
| Publisher name\*     | Max 20 characters     | Keep it clear and memorable            |
| Short description    | Max 100 characters    | Focus on core value proposition        |
| Long description     | Max 10,000 characters | Supports Markdown but not links        |
| Feature list         | Max 5 features        | Highlight key capabilities             |
| Website URL          | Must be a valid URL   | Highlight your app's website           |
| Privacy policy URL   | Must be a valid URL   | Link to your app's privacy policy      |
| Terms of service URL | Must be a valid URL   | Link to your app's terms of service    |
| Support email        | Must be a valid email | Provide a way for users to get support |

### Visual assets

| Asset          | Requirements         | Tips                                                                     |
| -------------- | -------------------- | ------------------------------------------------------------------------ |
| App logo       | 900x900px, 1:1 ratio | Accepted: Logomarks (pictoral marks)<br />Not accepted: Logotypes (text) |
| Promo video    | 1-2 min              | **Optional** Video should be hosted on YouTube                           |
| Publisher logo | 20x20px              | Must be recognizable at small size                                       |
| Screenshots    | 1280x846px           | Min. 4 recommended, show key workflows                                   |

<Note title="Publisher branding">
  Your publisher logo and name are inherited from your publishing Workspace. To change them, you'll need to update your workspace name and logo in your workspace settings.
</Note>

### Categories

Select up to 5 categories that best describe your app's functionality:

<Accordion title="View Available Categories">
  | Category                                                                  | Description                                                                                                           |
  | ------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------------- |
  | [AI](https://webflow.com/apps/ai)                                         | Tools that leverage artificial intelligence and machine learning for content generation, data analysis, and more      |
  | [Analytics](https://webflow.com/apps/analytics)                           | Applications that track, analyze, and report website metrics, user behavior, and performance data                     |
  | [Asset Management](https://webflow.com/apps/asset-management)             | Tools for organizing, storing, and managing digital assets like images, videos, documents, and other media files      |
  | [Automation](https://webflow.com/apps/automation)                         | Solutions that automate tasks, workflows, and processes to improve efficiency                                         |
  | [Compliance](https://webflow.com/apps/compliance)                         | Tools that help maintain legal, security, and regulatory compliance (GDPR, CCPA, accessibility standards, etc.)       |
  | [Content Management](https://webflow.com/apps/content-management)         | Applications for creating, managing, and organizing website content, including CMS integrations and content workflows |
  | [Customer Support](https://webflow.com/apps/customer-support)             | Tools for customer service, help desk functionality, chat support, and customer communication                         |
  | [Data Sync](https://webflow.com/apps/data-sync)                           | Applications that synchronize data between Webflow and other platforms, databases, or services                        |
  | [Design](https://webflow.com/apps/design)                                 | Tools for enhancing design capabilities, including UI components, templates, and design resources                     |
  | [Development and Coding](https://webflow.com/apps/development-and-coding) | Developer tools, custom code solutions, and programming utilities for extending Webflow functionality                 |
  | [Ecommerce](https://webflow.com/apps/ecommerce)                           | Solutions for online stores, including payment processing, inventory management, and shopping cart enhancements       |
  | [Forms and Surveys](https://webflow.com/apps/forms-and-surveys)           | Tools for creating, managing, and processing forms, surveys, and user input                                           |
  | [Icons](https://webflow.com/apps)                                         | Icon libraries, icon management tools, and visual asset collections                                                   |
  | [Localization](https://webflow.com/apps/localization)                     | Tools for translating and managing multi-language content and regional adaptations                                    |
  | [Marketing](https://webflow.com/apps/marketing)                           | Marketing automation, email marketing, social media, and campaign management tools                                    |
  | [Scheduling](https://webflow.com/apps/scheduling)                         | Calendar management, appointment booking, and scheduling automation tools                                             |
  | [SEO](https://webflow.com/apps/seo)                                       | Search engine optimization tools, including metadata management, sitemap generation, and SEO analysis                 |
  | [User Management](https://webflow.com/apps/user-management)               | Tools for managing user accounts, authentication, permissions, and user roles                                         |
  | [Utilities](https://webflow.com/apps/utilities)                           | General purpose tools and utilities that enhance Webflow site functionality                                           |
</Accordion>

<Note>
  When submitting your app, you may select up to **5 categories** that best describe your app's functionality. Choose categories that accurately reflect your app's core features to help users find your solution more easily.
</Note>

## Best practices for your listing

### Writing effective descriptions

#### Short description

* **Focus on immediate value**:<br /> Clearly state how your app solves a specific problem or delivers value within the first few words
* **Use action-oriented language**:<br /> Begin with strong verbs that emphasize what users can accomplish with your app
* **Include the primary use case**:<br /> Highlight the main scenario where your app provides the most value to users

#### Long description

* **Start with a clear overview**:<br /> Begin with 2-3 sentences that summarize your app's purpose and main benefits
* **List key features and benefits**:<br /> Detail your app's capabilities and how they translate to user advantages
* **Include setup requirements**:<br /> Specify any prerequisites, dependencies, or technical requirements
* **Add usage examples**:<br /> Provide real-world scenarios showing how users can implement your app
* **Link to documentation**:<br /> Reference comprehensive guides, API docs, and support resources

### Visual presentation

* **Showcase primary workflows**:<br /> Include screenshots that demonstrate your app's core features and workflows
* **Highlight unique features**:<br /> Focus on showcasing your app's most distinctive capabilities
* **Ensure text is readable**:<br /> Make sure text is legible and readable in all screenshots
* **Use consistent styling**:<br /> Maintain a cohesive look across all screenshots

## Updating your listing

To update your app listing:

1. Go to the [app submission form](https://developers.webflow.com/submit)
2. Select "App Update" as Submission Type
3. Include your App Name or Client ID
4. Provide only the information you want to update

<Note>
  Keep your listing current! Regular updates show active maintenance and can improve user trust.
</Note>