# Source: https://docs.unifygtm.com/reference/sequences/send-schedules/creating-send-schedules.md

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.unifygtm.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Creating a Custom Send Schedule

> Learn how to configure Custom Send Schedules for Sequences.

## Navigation

You can access the Custom Send Schedules page by navigating to:
**Settings → Organization → Sequences → Send Schedules**.

Once you are on this page, click the **+ New Schedule** button to create a new Custom Send Schedule.

<Frame caption="Navigating to Custom Send Schedules">
  <img src="https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-list-2.png?fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=b86217923cbd34020b7b7528e63032d5" data-og-width="1856" width="1856" data-og-height="1708" height="1708" data-path="images/reference/sequences/send-schedules/send-schedules-list-2.png" data-optimize="true" data-opv="3" srcset="https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-list-2.png?w=280&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=77dfe772a2e0ca24369197f503f23427 280w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-list-2.png?w=560&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=fc58b3cee33815d2fce8225e629af04c 560w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-list-2.png?w=840&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=dd49fbf59ba309ed75551cb56908d433 840w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-list-2.png?w=1100&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=2a796afd5dc0969a728b8d13eb50d75d 1100w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-list-2.png?w=1650&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=72ab3dda4e123f880bca447b5fe1d141 1650w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-list-2.png?w=2500&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=1329f0f7dfd180abe2b4ccb77f6d1522 2500w" />
</Frame>

## Configuring a new Custom Send Schedule

After clicking the **+ New Schedule** button, a configuration drawer will open, allowing you to define the parameters of your new Custom Send Schedule.

### General

Under the **General** section, you can configure the basic information for your Custom Send Schedule.

* **Name** — Provide a clear, descriptive name for your Custom Send Schedule (e.g., *North America Weekdays* or *APAC Morning Outreach*).
* **Time Zone** — Select the time zone in which the schedule will operate. This ensures that all send windows and skip dates align to the correct local time. (e.g., America/Los Angeles, Europe/London, Asia/Singapore)

<Frame caption="General settings">
  <img src="https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-general.png?fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=965f902c9b61894ff04c70408d73c73c" data-og-width="1614" width="1614" data-og-height="532" height="532" data-path="images/reference/sequences/send-schedules/send-schedules-create-drawer-general.png" data-optimize="true" data-opv="3" srcset="https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-general.png?w=280&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=b33293b9e764d5c2102210e900960ba7 280w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-general.png?w=560&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=02d61e6ad1ce9b63041de4590bccabc5 560w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-general.png?w=840&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=aa13eb48f8b855bbb10814a8d458fa66 840w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-general.png?w=1100&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=74b2859ae4f2b6b4b3afd380d839816d 1100w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-general.png?w=1650&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=dc870c09109b5a49449d6c5d0cfd82c7 1650w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-general.png?w=2500&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=a3528bce8a27cd11b03608ed75f527bd 2500w" />
</Frame>

> 💡 **Tip:** If your team operates globally, create separate Custom Send Schedules for each region to ensure messages are sent during local business hours.

***

### Windows

The **Windows** section defines when Unify is allowed to send automated messages through Sequences during the week.

For each day of the week, you can:

* Enable or disable sending (for example, enable Monday–Friday and disable Saturday–Sunday).
* Specify one or more **time windows** when messages can be sent (e.g., 9 AM–12 PM, 1 PM–5 PM).

<Frame caption="Configuring send windows">
  <img src="https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-windows.png?fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=3b9c82cbc83301da17b65e0cb23dce26" data-og-width="1608" width="1608" data-og-height="1270" height="1270" data-path="images/reference/sequences/send-schedules/send-schedules-create-drawer-windows.png" data-optimize="true" data-opv="3" srcset="https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-windows.png?w=280&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=6d8727242c6a18e205984dacef67b512 280w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-windows.png?w=560&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=c6459400ba0b0e2a31505686eec32490 560w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-windows.png?w=840&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=7a7dce98c59b9e07354e8018d4aa214d 840w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-windows.png?w=1100&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=e36c20c54d124c65ee28de0f17ef5b1c 1100w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-windows.png?w=1650&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=d4a88460e79861819327443676a074d1 1650w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-windows.png?w=2500&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=cf5a05c4fe66a48d39f4e7da4de50a30 2500w" />
</Frame>

**Example:**
If you want outreach to happen only during typical working hours, you might configure:

* Monday–Friday: 9:00 AM–4:30 PM
* Saturday & Sunday: Disabled

> **Note:** Messages queued outside of active windows will automatically be held until the next available send window.

***

### Skip Dates

Skip Dates allow you to automatically **pause sending on holidays or custom dates**.
This helps maintain deliverability and professionalism by avoiding sends on non-working days.

There are two ways to configure Skip Dates:

1. **U.S. Holidays** — Toggle this option to automatically skip sending on major U.S. federal holidays (e.g., New Year’s Day, Independence Day, Thanksgiving).
2. **Custom Dates** — Add specific dates or recurring dates (such as company offsites, local holidays, or yearly breaks).

You can specify whether custom dates repeat **annually** or occur **once**.

<Frame caption="Configuring skip dates">
  <img src="https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-skip-dates.png?fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=84787ccecedbb9157822e8d9277aa4be" data-og-width="1588" width="1588" data-og-height="972" height="972" data-path="images/reference/sequences/send-schedules/send-schedules-create-drawer-skip-dates.png" data-optimize="true" data-opv="3" srcset="https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-skip-dates.png?w=280&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=72d6589cbb931f2b50447829d95b3972 280w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-skip-dates.png?w=560&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=4efeeda9e5e5af416e3a9d5528b9fea0 560w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-skip-dates.png?w=840&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=8ec1c2c795d921e49a4fe93f604cd7c7 840w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-skip-dates.png?w=1100&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=6cdd9b2adfe0c4ea93c028cd7adc1242 1100w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-skip-dates.png?w=1650&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=6494775bd255a42c65c2d0b44e03f1c9 1650w, https://mintcdn.com/unify-19/o9cPk0MfoGZNAFAu/images/reference/sequences/send-schedules/send-schedules-create-drawer-skip-dates.png?w=2500&fit=max&auto=format&n=o9cPk0MfoGZNAFAu&q=85&s=ac33729027f0dce30373ea5e5a9ecc78 2500w" />
</Frame>

> 💡 **Tip:** Use Skip Dates to prevent outreach from occurring during out-of-office periods or industry-wide holidays that may impact engagement.

***

### Saving the Custom Send Schedule

Once you’ve configured the General settings, Windows, and Skip Dates, click **Create** to save your Custom Send Schedule.
It will now appear in the **Custom Send Schedules** list view, where you can edit, duplicate, or delete it at any time.

Your new Custom Send Schedule is now ready to use!